Marketing Mix Report Essay

Braaap is an Australian company which operates as well in USA producing dirty cycles/seconds for each(prenominal) ages and gender. It is a company that provides good conditions for the consumer buying their bikes with repositings placed or so the country and online options to choose the stovepipe steering to obtain a bike. The main characteristic of Braaaps is to dole surface products for dirty bikes with the highest quality in the world. The scrape is known across Australia as the biggest monetary fund online in the market place. Connected with partners some the world that provide to them the obligatory support to develop their new products.In the Braaaps store, the costumer can buy equipments from the best brands around the world which multiply the number of choices for everyone. By the way, the prices atomic number 18 not low separatewise they could not wish a highest quality in their products. However, Braaap has a uncomparable promotion that makes the differenc e in this market, Braaaps is the and store which provides a life duration warranty for their customers. If we deliberate that this sport has a very high risk, this mixed bag of promotion is very good for their image in the market. Braaap has created their image through some kind of events which want wheel, sometimes sponsoring athletics or tournaments around the world. a cargon they produce a catalogue monthly to obtain their clients aw be about what is changing or the market news.Most of the Braaaps clients are young pile among 20 to 35, especially mans, due to the normal of that sport. Anyway, they are trying to get more economic aid from woman and child. Braaaps offer a course of instruction to learn how to ride and early(a) events to entrencher the customer that big businessman not like this sport or lifestyle. Braaaps stores have segmented their business since they were just an online store with few equipments and brands. Beyond sell parts of motorcycles, Braaad starts to sell cloths and all equipments from many different brands. This action expand the business and increased the profitability. A huge physical body of equipments, not just parts of motorcycles but cloths and accessories from many different brands are an important turnaround of Braaaps business. Even if the prices are high, does not matter because the quality, design, options and a reliable brand make the difference in the market.Braaaps cover whole Australia and export for other countries around the world, their onlinestore is well viewed for everybody and their promotions are continuously very effective. The marketing mix is open their look for business and they are trying to leave the equipments more accessible for all public otherwise the competitors are growing up quickly and getting a good slide of the motorcycles customers. The clients like when the company has a nice reputation in the market and when that brand is attempt in the events between sport, media and ente rtainment. It makes the public remember their brand as a good vista which care about their lifestyle. besides the clients would like to get easy access to store to solve their enquires, and keep clear the information and service between company and customer.One of the innovations at braaap is the propel of the braaap silent. Braaap is one of the first petrol based motorcycle manufacture to launch an electric powered bike off the production line. It means that Braaaps stores are trying to find a way out of the saturated market and at the same time renew the concept of motorcycles around the world. For while, it is just unattached in Australia and USA but it will be everywhere soon. In conclusion, Braaaps business is presumptuousness more attention for the price due to the knowledge that price could influence directly in the other points of the marketing mix. The lower price is always a good option but in this object lesson would not be a good position if we consider that Braaa p works with best brand around the world and offer only highest quality products. It is recommended that Braaads store keeps working well, trying to get the best for their clients and always investing in new products and partners which will make them stronger than ever.